Tag Archives: Online news

Why KFC is worth a front-page splash

Yet again, the Worcester News’s choice of story for its front page has riled the Twitterati. Yesterday’s paper revealed that another KFC takeaway, the city’s second, is to open. But our decision to splash on the story drew derision from some, … Continue reading

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Twitterati sneers as Worcester News live-blogs opening of new Aldi supermarket

THE twitterati were aflutter yesterday at a decision by the Worcester News to live-blog the opening of a new Aldi supermarket in the city. One shopper queued for several hours to be the supermarket’s first customer and win a wide-screen television. About … Continue reading

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Why the craft of headline writing is as important as ever

THE DIGITAL transformation of the regional newspaper business has cost many sub-editors their jobs, yet in some respects their skills are needed more than ever. Subs (read Charlotte Baxter’s wry job description here) were once the beating heart of the newsroom. Usually journalists of … Continue reading

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What is it about listicles that makes some journalists fume?

WHAT is it about listicles that so divides journalists? Some find them harmless fun, others rail against the “trivialisation” of their craft. One thing is for certain, readers find them irresistible. Though dismissed by their detractors as “click-bait”, listicles regularly … Continue reading

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Just too boring. An alternative reason for declining newspaper sales

Many reasons are given for declining newspaper sales. But the most frequently cited is the rise of the internet. What you rarely hear is someone questioning the content of newspapers. Could it be possible that a significant reason for the … Continue reading

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Live in the moment to succeed online

I recently hosted a focus group designed to explore the experiences of people who read their news online and those who read theirs in print. Print readers valued how their local newspaper helped reinforce their identity. They described the “warm” … Continue reading

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