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Tag Archives: breaking news
So just where IS newspapers’ competition?
Many dismayed newspaper journalists continue to believe publishers’ digital strategies are bringing their industry to its knees. They struggle to make sense of web-first policies that appear to undermine their newspapers by distributing free news online in return for a … Continue reading
Posted in Uncategorized
Tagged breaking news, clayton christensen, competition, digital, direct relationship, local newspapers
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Fire up that live blog and watch your audience grow
Recent stories about snow and floods, and the frequent updating they require, has brought home just how popular live blogs are. They deliver a day-long stream of news updates, photos and tweets about unfolding events, and combine conventional news reporting … Continue reading
Live in the moment to succeed online
I recently hosted a focus group designed to explore the experiences of people who read their news online and those who read theirs in print. Print readers valued how their local newspaper helped reinforce their identity. They described the “warm” … Continue reading